“Avengers: Endgame Encore,” the extended version of the 2019 blockbuster, will begin streaming on Disney+ on Friday, Nov. 13, roughly a month before “Doomsday” takes over theaters on Dec. 18.
When it released in theaters, the slightly longer version of “Endgame” added four new scenes that tied into “Doomsday.” It was also a hit at the box office, opening with $26 million domestically and $86 million globally when it returned to theaters. The re-release helped “Endgame” retake its spot at the top of the all-time box office charts, beating “Avatar” with $2.925 billion.
After “Spider-Man: Brand New Day” broke box office records this summer, “Avengers: Doomsday” is hitting theaters on Dec. 18. Marvel Studios exec Kevin Feige unveiled the first details of Infinity Vision, a new premium format in which to watch “Doomsday,” earlier this year at CinemaCon. Disney is rebranding existing screens at premium theaters as Infinity Vision screenings to ensure fans can watch “Endgame” with the best visuals and audio possible. The move comes as premium formats have driven buzz and box office dollars for many films– and as Warner Bros.’ “Dune: Part 3” has seized all Imax screens for three weeks for its tentpole release on the same day as “Doomsday.”
With no Imax screens currently available, Disney and Marvel have turned to Infinity Vision to build hype for the “Avengers” sequel amid the “Dunesday” match-up coming on Dec. 18. Just like “Barbie” and “Oppenheimer” created the “Barbenheimer” phenomenon, “Doomsday” and “Dune: Part 3” will face off. Christopher Nolan’s “Oppenheimer” took advantage of the big-screen formats to grow its massive box office, and fans have sold-out many Imax screening for this summer’s blockbuster “The Odyssey” once again. Now, “Doomsday” will attempt to do the same with Infinity Vision.
